Video scripts and storyboards · Done for you
Ads that make people call, planned before you film.
Know exactly what to film before you press record. We write 4 short ad concepts with scripts, shot lists and storyboards. You approve, then film in an afternoon.
The sample
One ad concept, fully worked, for a coffee brand
This is one of the 4 concepts you would get, made for a fictional business. Pick a hook, read the script and step through the storyboard.
Concept 1: The 3pm crash
For busy office workers who rely on a second coffee and still crash in the afternoon. One goal: get them to tap the link and try a bag.
1. Pick a hook
2. The 30-second script
3. Shot list
| # | Shot | What we see | Length | Notes |
|---|---|---|---|---|
| 1 | Close-up | Face at desk, looking at camera | 3s | Phone at eye level. Window light. |
| 2 | Wide | Slumping at desk, wall clock in frame | 5s | Set the clock to 3:02. |
| 3 | Top-down | Hands open sachet, pour into mug | 3s | Clean desk. Lilac mug. |
| 4 | Macro | Steam rising off the mug | 4s | Shoot against a dark wall so steam shows. |
| 5 | Medium | Typing, ticking a paper list | 5s | Brighter light than shot 2. |
| 6 | Close-up | Sip and nod | 5s | Do 3 takes. Keep it natural. |
| 7 | Product | Bag on desk, slow push in | 3s | Label facing camera. |
| 8 | End card | Logo and link in bio | 2s | Made in editing, not filmed. |
4. Storyboard
0:00Your 3pm coffee is lying to you.Frame 1 of 8 · 0:00
Hook. Close on her face at the desk. Text on screen. Sharp cut in, no logo yet.
The other 3 concepts
In the real package, each of these gets the same full treatment as Concept 1.
What it does for you
Ads that get calls
Every concept starts with a hook and ends with one clear thing to do. People know why to call you.
No wasted shoot days
You know every shot before you start. Film it in an afternoon, not over three weekends.
Film it your way
Shoot it on your phone, hand it to a videographer, or ask us to quote filming. The plan works for all three.
What's included
Everything in the sample above, times four, written for your business.
- 4 ad concepts built around your best customers
- 3 hook options for each concept
- A 15 to 30 second script for each, with timecodes
- A shot list for each, ready for filming day
- Frame-by-frame storyboards
- Notes on captions, music and where to post
- One round of changes
Video scripts and storyboards
One price. Done for you.
4 ad concepts, each with hooks, a script, a shot list and a storyboard. Most projects take one to two weeks. Filming is not included and can be quoted.
How it works
Short call
Tell us what you sell, who buys it and what you want people to do. About 30 minutes.
We plan it
We write the concepts, scripts, shot lists and storyboards. Done for you.
You approve
You pick your favourites and ask for changes. Then you are ready to film.
Questions
Do you film it too?
Scripts and storyboards are the package. If you would like us to film and edit as well, we can quote that separately once you have picked your concepts.
Can I film these on my phone?
Yes. We write with phone filming in mind unless you tell us otherwise. The shot list says what to show and how long each shot runs.
Which platforms are they for?
Vertical short video: Instagram Reels, Facebook, TikTok and YouTube Shorts. We can adjust for a wide format if you need it.
Can you promise the ads will work?
No. Results depend on your offer, your budget and who sees the ad. What we can do is give you a clear structure so every second has a job.
Related
Thinking about this too?
Ready to know what to film?
Add video scripts to your plan and send it in one short form. We reply within one business day.
Fungi Fuel is a fictional business made for this sample. The product details in the script belong to that fictional brand. Prices are in Canadian dollars.






